In November 2014, Susan Colantuono gave a TED talk about achieving equality for women in the higher echelons of the business world, and in doing so, she gave a broad guide to everyone in how to make it up the corporate ladder.
She enlists three phrases to describe what attributes management looks for when seeking to promote someone:
- “Use the Greatness in You.”
- “Achieve and Sustain Extraordinary Outcomes.”
- “Engage the Greatness in Others.”
This forms a sentence: “You have to be recognized for using the greatness in you, to achieve and sustain extraordinary outcomes by engaging the greatness in others.”
Susan hints at there being a promotional hierarchy to these three, without directly stating that with all of them. It would seem finding work has to do with proving the greatness in you. Being promoted to middle management has to do with proving that you’ve engaged the greatness in others. Getting promoted to the top has everything to do with proving you have Business Acumen, Strategic Acumen and Financial Acumen-a subcategory she came up with that branches off from Achieving and Sustaining Extraordinary Outcomes.
Learning More About Business
I went to college and received a Bachelor’s Degree in Pastoral Ministry at the end of 2013, which covered a little bit of everything concerning Counseling, Public Speaking, Non-Profit Leadership and Management, as well as Theology. I remember missing the business class. Oh, I had one. It was very good, in fact, entitled “Business as Mission”, but it was a substitution put in place to allow me to graduate the following semester. I can probably tell you something about an excellent missions strategy, but not much, unfortunately, about how money works in church. It’s enough, as I am learning how to be great and engage the greatness of others that I want to learn a little bit about business in general.
You can find Susan’s TED talk here: